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FDPartner - Brand Clock

If you’re looking for food brand innovation, food brand strategy, end to end project delivery or one-to-one mentoring, Brand Clock can help.

Hello, I’m Eddie Stableford, the UK’s foremost Food Brand Expert with a track record in the creation of successful brands across the globe. If you’re launching a new food or drink product I can help you every step of the way from initial concept to launch.

I’m also inventor and founder at Street Food Box, an infinitely reusable, environmental alternative to single use food to go packaging, conceived to provide a real solution ahead of the restrictions imposed on current packaging by the 2025 Single-Use Packaging Pact.

If you’re looking for food brand innovation, food brand strategy, end to end project delivery or one-to-one mentoring, I can help.

Launching a new food product and brand is as much about finding a partner with the right fit to support the founders as it is to identifying the team or individuals with the necessary skills to deliver the project.

Having run my own, successful food and drink centric design agency for over 20 years (working predominantly with start-ups), I know that it can be a lonely road at the start and recognise that businesses new to the sector need advice, help, support and expertise which is not commonly provided by design agencies.

I enthuse clients to best express their idea and then enhance it with my knowledge – bringing it to life by guiding and supporting, providing expert insight every step of the way.


“It has been my privilege and pleasure to work with Eddie Stableford in constructing and expanding my brand. He was not only attentive to details but understood the intrinsic values of a brand. I was struck by Eddie’s sensitivity to various nuances and his awareness of the emotive dimension of food. His advice and work on creating my brand was invaluable. Frankly, I know that I could not have done it without his wise counsel.” - Ken Hom, BBC TV presenter and author.

“Eddie worked with me in taking my range of chutneys, marinades and sauces from the kitchen of the Michelin Star Tamarind Restaurant to the shelves of Sainsbury’s. He had a fantastic instinct for capturing and recreating the very essence of my products and worked tirelessly to authentically replicate them for retail. He was also great fun to work with.” - Atul Kochhar, Michelin star chef and investor on BBC2, My Million Pound Menu.

“Eddie has been amazing! I’d been ‘winging it’ for a long time, my business was, on the surface going really well, the customer base and orders were growing and growing, but the demand was getting too high, the problem was it was flattering that we kept pushing on thinking surely this is all worth it. Our small team meant that numbers and workings out weren’t made a priority, but one day my great friend Thea said I should meet Eddie and finally make some business sense. He’s been so positive and encouraging, after meeting him just once I could see the changes in the business within the first month. I have every bit of confidence that if I meet with Eddie 3-4 times a year my business will grow and grow financially as well as the orders. He’s allowed me to see a future and creating the right work life balance, because what’s the point in having your own business if it doesn’t work for you – thank you Eddie, can’t wait to see what’s round the corner." - Serena Whitfield, Founder, Pearl & Groove.

Why call Brand Clock?

This exclusive FDReviews deal is suited to all businesses that want to know how their product will be viewed when placed in the hands of their consumers!

With more than 47 years’ sector expertise and over 200 brands successful brands created, I bring a strong brand strategy perspective to the review process.

Preferential Offer

As an FDReviews partner we offer a 5% discount off all services.

We also provide a free, half-hour consultation to explore how we can best help you.


  • Offer valid until Dec 31st, 2024

Deal Code:

Quote Deal Code FDR008 to access exclusive FDReviews discount.

Contact Details:

Contact: Eddie Stableford

Tel: 07901 550957

Don't forget to quote the FDREVIEWS deal code to get your DISCOUNT applied.


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